As we shared in September, Houlden Member Lunn’s made the exciting announcement that it planned to open four new luxury brand stores in Belfast in the near future. Luxury Swiss watch brand Breitling has partnered with Lunn’s and recently opened its first boutique in the Queen’s Arcade in Belfast. Read the full story below as featured in Retail Jeweller.
Breitling and Lunn’s jewellers open boutique in Belfast
Luxury Swiss watch brand Breitling has partnered with Lunn’s the jewellers in Belfast and opened its first boutique on the island of Ireland.
The boutique will be managed by Northern Irish retailer Lunn’s, a family-run business for over 60 years, and is situated in the Queen’s Arcade in Belfast’s city centre which has recently undergone a multimillion-pound investment.
Gavin Murphy, UK managing director for Breitling, said: “Breitling have been an exclusive partner in Belfast with Lunn’s the Jewellers for over 25 years and we are proud to be part of this new exciting chapter for the family. The development of this historic arcade will bring a new wave of luxury retail to the city and now with the addition of the Breitling boutique we can deliver a truly elevated brand experience with Belfast.”
John Lunn managing director of Lunn’s the jewellers, added: “We are incredibly honoured to partner with Breitling to open the first Breitling boutique in Ireland. The boutique perfectly captures the essence of the brand. It is a phenomenal space and our Breitling team are looking forward to sharing it with visitors to Queen’s Arcade. The addition of the Breitling boutique to Queen’s Arcade, endorses the Arcade’s position as an exciting retail destination not only in Belfast but on the island of Ireland.”
Set over two floors, the boutique design is based on the industrial-loft aesthetic that is already a defining part of Breitling’s other global retail locations and offers its customers a modern-retro-ambience.
Modern-retro touches include vintage motorbike helmets, industrial pendant lights and a library with themed coffee table books. Customers can view Breitling’s watch collections in the relaxed space.